• R&D
    • DEVELOPMENT PROCESS
  • COMPETENCE

A true global leader , we will become a world-class motor company with higher technology and advanced know-how.
In order to stay successful, we need to carefully execute new product development process.

It is of crucial importance to understand consumers, markets, and competitors in order to develop products that deliver superior value to customers.
In other words, there is no way around a systematic, customer-driven new product development process for finding and growing new products.

SONGUO MOBILITY INNOVATION performs 6 major steps in the new product development process.